What credit costs you today
Stop paying full cost for files that never fund
SoftQualify soft pulls cost up to 70% less than a tri-merge, and under Closed Loan Pricing a file that never funds costs you the prequal fee, nothing more. With SmartPay, borrowers can cover even that. And because reporting fees rise again every year, the fix compounds: this is not just today's savings, it is next year's too.
Recover the closings you're losing, and price the rest better
And saves are the smaller half of the story. Mortgage pricing moves in 20-point score tiers, the single most overlooked lever in the industry. A 23.9-point average lift crosses at least one tier on most files, which means better rates and terms for your borrower, lower insurance costs, a sharper offer at the point of sale, and one more reason a REALTOR sends you the next deal.